Reader Nic sent us a link to www.pinkstinks.co.uk.
PinkStinks is a campaign and social enterprise that challenges the culture of pink which invades every aspect of girls’ lives.
This site is for parents and non parents alike, and aims to gather support, promote discussion and ultimately to mobilize that support to influence marketeers and the media about the importance of promoting positive gender roles to girls.
I haven’t had a chance to give it a good look, but I like what I see so far! I especially *love* the “I’m no princess” tees in their online shop! Have a look and let us know what you think. Thanks, Nic!