Pro-life blogs have been abuzz recently with praise for this Pampers commercial (you can go here for an example). The shared sentiment seems to be that Pampers has made a strong pro-life statement, with some bloggers going so far as to urge readers to bedeck their babies’ behinds in nothing but Pampers from now on. But is the commercial really anti-choice?
Personally, I can’t see much that’s offensive about it, apart from the implication that a woman getting married while pregnant didn’t plan her pregnancy and the use of the unhelpful terminology ‘special needs’. And there are bits of it that are kind of sweet (the American-consumer saccharine overload aside). But I’m very curious what others think. Is Pampers using this commercial to make a subtle anti-choice statement? Or is this just another instance of people who are ‘pro-life’ assuming that those of us who think abortion should be legal must hate babies?