“Every drop of G.Spirits has been poured over the breasts of a Top Model and is then directly bottled into a specific and personalized glass bottle. “.
As reader N notes, “Clearly, a lot of thought went into the project: for vodka, the poured-over object is a white blonde; [for whiskey] “we decided to go with a darker and warmer type of woman, because it perfectly mirrors the soul of our single-malt”, and “we chose Amina as our model-type because she really has the Mediterranean temperament, just like our rum”
Their very first FAQ is the “official statement to misogyny reproach”:
In the past, we have received various responses in regards to our product and the possible association with discrimination against women. By no means do we support any negative derogatory of women nor any statements supporting the devalue of women and their roles. We disagree with that and would like to clarify. We respect women and love their eroticism through their beauty which is our main drive for our business. We also repudiate from any kind of discrimination regarding gender, background or sexual orientation. On the contrary, we invite all to experience our passion with us. Perhaps we represent a more open-minded and liberal philosophy of sexuality than most other conservative groups. But we stand by this view and endorse what we believe in. We hope you will too.
I’ll leave the feminist critique as an exercise for the reader. I will, however, note that there’s no way I’d pay 139 pounds for a whisky described only as “a unique, 12year old single malt whisky from Scotland (cask strength)”.