Largely gendered product

From a web store carrying bullet-proof survival aids for schools, etc. No protective professional clothing for women, except for white lab coats. Mind you, motorcycle jackets are becoming higher fashion. There are plenty of pages of protection relevant to school kids, but as far as adult clothing goes, the influence is distinctive and odd. It seems to be Hollywood westerns and (maybe dated) thrillers.

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Presumably a bullet proof jacket would have helped here:

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